France 24 and the Public Broadcasting Service, or PBS, announced October 9 that PBS member stations can offer France 24 English as a livestreaming subchannel through PBS.org and the PBS app.

The agreement gives stations another international-news option within their existing digital presence. With the addition, PBS says its stations can offer nine live, linear, commercial-free streaming channels.

An option for stations

The announcement describes optional participation. It does not establish that every member station has launched the channel, or disclose station licensing costs. Commercial-free presentation for viewers should not be interpreted as proof that participation costs stations nothing.

France 24 Director Vanessa Burggraf and PBS Chief Digital and Marketing Officer Ira Rubenstein described the agreement as an expansion of public-media distribution and audience access.

The Radio News Now question: What does the international feed add to a station’s local public-service mission? Costs, audience information, viewer demand and editorial responsibilities will help determine its value.

Source: Joint announcement carried by the Association for International Broadcasting.

Prepared with AI assistance and source verification.